I help emerging B2B SaaS brands find their voice — and attract customers with unskippable content.

I develop, write, and edit content that helps your audience see themselves achieving their goals using your products.

I take a journalistic approach to understanding your niche, your product, and your customers so I can speak their language.

I channel that into effective frameworks for landing pages, blog posts, newsletters, email sequences, customer stories, and app copy.

I’ve worked with mature B2C brands, emerging B2B startups, and plucky agencies to launch products, create effective website messaging, and grow their audiences.

If you’re an early stage SaaS startup that needs help with positioning, messaging, and copywriting, you’ve come to the right place.

Long form content

Case studies and customer stories

Website and app copy

Video and podcast scripts

Product launch campaigns


“Abhimanyu’s ability to collaborate effectively while maintaining our brand voice was impressive.

Each deliverable was underpinned by robust frameworks and a strong understanding of our approach to building a customer support SaaS, making the strategy easy to implement. ”

Founder, Fernand

Blog

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